Proof Pizza:
The small, neighborhood pizza joint, that relishes in the simple pleasures.
Proof Pizza:
The small, neighborhood pizza joint, that relishes in the simple pleasures.
Proof Pizza, a pizzeria residing in modern art’s environment – It’s like a artist’s proof, a printer’s proof, a work of art, delivered straight to you.
Project summary
Branding
Stationery
Overview
Proof Pizza is a fast-casual Neapolitan-style pizza place, that resides in St. Kates Art confines. The pizza place combines old-world charm with modern & minimal design to produce the best pizza in Milwaukee, to the directed audience of art.
When we set out to brand Milwaukee’s newest pizza joint—attached to Saint Kate, Milwaukee’s newest arts destination—we had this in mind.
To visualize this statement, the branding had to match minimal design of art house that is next to it & to preserve the experience. The name camos from – an artist proof, a printer’s proof and even dough proofing saying. Blending these artistic processes with culinary technique almost seemed a bit too easy, and in the end, knowing the food team we were working with, we had no doubts that the end product of this branding, would justify the bold claim made by the name.
Project summary
Branding
Stationery
Client comments
Bold Productions team delivered astonishing work. We are very happy with the outcome of this project and the positive feedback we keep getting from customers, which more often than not, mentions our look & the experience, not only the pizza.
Niki J.
Project Manager